We love this question. It's not uncommon to hear fidgeting being spoken about negatively. It's often labeled as unprofessional and deemed as anti-intellectual behavior. But in reality, the exact opposite has been suggested to be the case.  We believe that the way we look at fidgeting needs to change. This behavior isn't one that should continue to be stigmatized and mocked as unbecoming or inappropriate. We are passionate about the idea that fidgeting is a process that, with the right tools and outlet, can have positive and real-life applications.